Addington Raceway is proud to announce their exclusive media partnership with MediaWorks. This partnership sees MediaWorks and Addington Raceway join forces to deliver unrivalled promotions and experiences for racing fans and the wider community. Together, we will bring the excitement of Addington’s racing calendar to an even bigger audience, both on and off the track.
Rob McDonald, General Manager at MediaWorks Canterbury, said the partnership highlights a shared commitment to entertainment and community connection:
“Addington Raceway, especially NZ Cup Week is iconic, and we’re thrilled to align with such a well-loved week that stops our city. This partnership means more access, more excitement, and more opportunities for our audience to be part of the action.”
Through this collaboration, fans can look forward to:
– Exclusive on-air and online promotions giving audiences the chance to win tickets and hospitality.
– Behind-the-scenes content and race-day insights.
– Special event activations and live broadcasts from Addington Raceway.
Addington Raceway & Events Centre CEO Brain Thompson said:
“We’re delighted to partner with MediaWorks. With our new entertainment offering at IRT New Zealand Trotting Cup Day, they are perfectly aligned locally and across NZ to showcase the thrill of racing and create memorable experiences for our racing community and visitors alike.”
The partnership kicks off ahead of Addington’s IRT New Zealand Trotting Cup Day, with new hospitality areas such as The Infield where the energy will be high with a stellar line-up including Shapeshifter, Savage and George FM’s very own General Lee and TIZZA.